McCracken Alliance ("we," "us," or "our") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and share information about you when you visit our website (including our SaaS and Manufacturing landing pages) or engage with our services.
By using our website, you agree to the collection and use of information in accordance with this policy.
We collect several types of information for various purposes to provide and improve our service to you.
While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you ("Personal Data"). This may include, but is not limited to:
First and Last Name
Email Address
Phone Number
Company Name
Job Title
Revenue/Financial Metrics (provided voluntarily during qualification)
We may also collect information on how the Service is accessed and used ("Usage Data"). This Usage Data may include information such as your computer's Internet Protocol address (e.g., IP address), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, and other diagnostic data.
Tracking & Cookies Data
We use cookies and similar tracking technologies (such as the Meta Pixel and Google Analytics) to track the activity on our Service and hold certain information.
Cookies: Files with a small amount of data which may include an anonymous unique identifier.
Pixels: Small graphic files that allow us to monitor the use of the website and the effectiveness of our advertising campaigns.
McCracken Alliance uses the collected data for various purposes:
To provide and maintain the Service.
To notify you about changes to our Service.
To provide customer care and support.
To provide analysis or valuable information so that we can improve the Service.
To monitor the usage of the Service.
To detect, prevent and address technical issues.
Marketing: To contact you with newsletters, marketing or promotional materials, and other information that may be of interest to you. You may opt out of receiving any, or all, of these communications from us by following the unsubscribe link.
We use third-party advertising services, such as Meta (Facebook/Instagram) and LinkedIn, to advertise on third-party websites to you after you visited our Service. We and our third-party vendors use cookies to inform, optimize, and serve ads based on your past visits to our Service.
Meta Pixel: This allows us to track conversions from Facebook ads, optimize ads, build targeted audiences for future ads, and remarket to people who have already taken some kind of action on our website.
We will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.
The security of your data is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.
Depending on your location, you may have the right to:
Access, update, or delete the information we have on you.
Object to the processing of your Personal Data.
Request a copy of your Personal Data.
To exercise these rights, please contact us at [email protected]
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. You are advised to review this Privacy Policy periodically for any changes.
If you have any questions about this Privacy Policy, please contact us:
By email: [email protected]